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milk_shake®
Do you believe in love at first sight?
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A WORLD OF FRUIT, MILK AND SWEETNESS, FRAGRANCES AND DELICIOUS TEXTURES.
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Experience beauty naturally
Once you try milk_shake® you won't want anything else
Natural beauty without compromise
/ High-tech Made in Italy formulas rich in plant-based and organic ingredients that are mostly sulphate, paraben and sodium chloride free.
/ each active ingredient is selected for its action and lasting effect on the appearance of the hair, for a result of maximum weightlessness, vitality and shine.
/primary packaging made with 50% recycled plastic derived from post-consumption or from industrial processing waste, which would otherwise be disposed of as waste, with a negative impact of pollution of the planet.
/ communication materials that are mostly printed on non-laminated FSC certified papera
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products milk_shake®
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make my day
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leave in treatments
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incredible
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colour care
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flower vibes
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moisture&more
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integrity
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integrity reconstruction system
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silver shine
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icy blond
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cold brunette
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pink lemonade
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curl passion
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volume solution
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scalp care
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natural care
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argan
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no frizz
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SUN&MORE
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k-respect
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insta.light
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lifestyling
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colour whipped cream
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sos roots
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go pink
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light catcher
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beyond light
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smoothies
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delicate
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the gloss colour
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direct colour
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illuminate
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colour specifics
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sweet camomile
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special
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creative
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9 minutes
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oxidizing emulsion
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activating emulsion
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The haircare line for those with dry and dehydrated hair.
Explore an enhanced range with new formulas packed with nourishing ingredients.
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Get ready to be amazed!
Experience a soothing scalp and hair routine for instant softness, increased strength and a radiant shine that gets better every day.
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Brings back your hair’s natural shine and gives colour radiance.
Discover milk_shake deep detox, the new detoxyfing shampoo for scalp & hair.
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A new and extended range of products, ideal for any type of curl.
Cleansing, conditioning, blow-drying, styling: each curl passion product has been developed to achieve beautifully defined curls and waves.