ROOTING FOR YOU is the yearly campaign
that simply zen has decided to support to pay homage to nature,
our greatest inspiration.
ROOTING FOR YOU
is the yearly campaign that simply zen has decided to support to pay homage to nature, our greatest inspiration.
that simply zen has decided to support to pay homage to nature,
our greatest inspiration.
is the yearly campaign that simply zen has decided to support to pay homage to nature, our greatest inspiration.
Why ROOTING FOR YOU?
Why
ROOTING FOR YOU?
ROOTING FOR YOU?
This campaign, which began in October 2021, shows how the act of restoring forest areas contributes to the wellbeing of local communities, whose economy thrives in harmony with their local environment.
Reforestation also helps to avoid natural disasters: the strong, well-anchored roots of trees that make up a forested area are indispensable to avoid landslides.
For this reason we have chosen to connect the campaign to the International Day for Disaster Risk Reduction, which is on the 13th of October.
We have chosen the spruce as a symbol for this campaign, which immediately gives a sense of the power of the action of our densifying range.