z.one concept™
z.one concept™ is synonymous with maximum performance, creativity and innovation, as well as owning three brands that correspond to the different needs of an audience interested in high quality services and products. milk_shake®, simply zen e NO INHIBITION. Passion and human values are at the heart of the z.one concept™ philosophy, and become an incentive to continue to grow and dream together. .
A natural approach for profound beauty
Featuring high-performing product lines packed with natural ingredients, the simply zen brand has been specifically developed to bring harmony and wellbeing to body, hair and scalp. A complete range of products and treatments formulated with natural active ingredients that work in synergy with innovative technologies and specific rituals to guarantee beautiful, healthy hair for all hair types.
About us
z.one concept™ is based on the values of Made in Italy products and the craftsmanship of Italian products combined with an international and multitasking spirit. The company is a leader in the professional hair fashion sector, founded in 1999 by Ivano z.one concept, and after 20 years it still retains its authority in the world of high quality hair products.
z.one concept™ products encapsulate innovation, trends and excellent performance, but that’s not all: the brand also offers professional consultation services tailored to each client.
milk_shake®k-respect
It eliminates frizz without changing the natural structure of the hair fibre.
The haircare line for those with dry and dehydrated hair.
Explore an enhanced range with new formulas packed with nourishing ingredients.
Get ready to be amazed:
Experience a soothing scalp and hair routine for instant softness, increased strength and a radiant shine that gets better every day.
Discover the new cheesecake service, the new milk_shake colour toning service the takes care of your hair.
A treatment-mask with a super-nourishing and toning action to create temporary and customisable colour effects, with different levels of intensity.
Brings back your hair’s natural shine and gives colour radiance.
Discover milk_shake deep detox, the new detoxyfing shampoo for scalp & hair.
Flower care for your hair!
Discover 𝗺𝗶𝗹𝗸_𝘀𝗵𝗮𝗸𝗲® flower power, a complete range that includes our much-loved colour care and leave-in products, for beautiful hair results.
A permanent colour formula with intense and long-lasting results
A permanent colour formula with intense and long-lasting results that guarantees maximum grey coverage and a vast variety of limitless colour options: The weightless spray that supports and defines curls.
Hair routine for fine hair
The line for hair lengths that counteracts frizz effect in different types of hair, for long, silky hair.
Bring the world of milk_shake® into your salon.
A complete and simple routine that gives soft, manageable, shiny hair. Our secret recipe will make your day.
In just a few steps it gives hair incredible shine through the combined action of 4 products.
Our express lamination treatment will give you the notorious glass hair trend, as seen on celebrities and influencers, available now in your favourite milk_shake® salon.
Maximum conditioning and beautiful hair colour.
Delicate semi-permanent colour that gives light and vitality to hair colour.
HERBARIUS DYES is a choice:
it is choosing to delve into nature and reap its benefits for beautiful, healthy hair.
Say goodbye to Bad Hair Days!
The haircare line for those with dry and dehydrated hair.
Get ready to be amazed:
Discover the new cheesecake service, the new milk_shake colour toning service the takes care of your hair.
Brings back your hair’s natural shine and gives colour radiance.
Flower care for your hair!
A permanent colour formula with intense and long-lasting results
Hair routine for fine hair
Bring the world of milk_shake® into your salon.
In just a few steps it gives hair incredible shine through the combined action of 4 products.
Maximum conditioning and beautiful hair colour.
